The cannabis industry has seen a surge in celebrity involvement, with many stars launching their own cannabis brands. In 2025, several celebrities have introduced new cannabis vape products, combining their personal brand with innovative offerings. Here’s a look at some of the notable releases:
1. Lil Baby x The Holding Co: Goonfellas Vape
Atlanta rapper Lil Baby has expanded his cannabis brand, The Holding Co, with the introduction of the “Goonfellas” live resin all-in-one vape. This product features nostalgic VHS-style packaging inspired by classic hood movies like Goodfellas and Menace II Society. The vape is part of Lil Baby’s WHAM! line, which includes federally legal THCa flower and premium tobacco leaves.
2. Ice-T x Dyme Industries: Peach Ice-T Vape
Hip-hop pioneer Ice-T has partnered with Dyme Industries to launch the “Peach Ice-T” vape. This limited-edition product offers a refreshing peach iced tea flavor, blending Sour Peach and Lemon Ice genetics with terpenes like Myrcene, Caryophyllene, and Terpinolene. Available as a 1-gram all-in-one device in California and a 2-gram vape in select states, it’s a nod to Ice-T’s legacy in the hip-hop and cannabis communities.
3. Snoop Dogg x Death Row Cannabis: E-Sides Vape
Snoop Dogg’s Death Row Cannabis has introduced the “E-Sides” line, which includes 7-gram bags of cannabis packaged in retro cassette tape-style mylar. This product offers high-quality cannabis at a great value, reflecting Snoop’s deep roots in both the music and cannabis industries.
4. B-Real x Dr. Greenthumb’s: All-in-One Disposable Vape
Cypress Hill’s B-Real continues to expand his Dr. Greenthumb’s brand with the introduction of an all-in-one disposable vape. Known for his commitment to quality, B-Real’s products are designed for connoisseurs seeking premium cannabis experiences.
5. Sasha Colby x Flamer: Sasha Colby Kush Pre-Roll
Drag Race icon Sasha Colby has launched her own cannabis product line, “Sasha Colby Kush,” in collaboration with the LGBTQ+ cannabis brand Flamer. The initial offering is an indica hybrid pre-roll infused with bubble hash, sourced from small New York farms. This collaboration aims to promote queer and trans representation in the cannabis industry.
6. Wiz Khalifa x Khalifa Kush: Point Breeze Vape
Wiz Khalifa’s Khalifa Kush brand has introduced the “Point Breeze” vape, expanding its range of cannabis products. Known for its premium strains and commitment to quality, Khalifa Kush continues to be a significant player in the cannabis industry.
These celebrity-endorsed cannabis vapes reflect the growing trend of stars leveraging their influence to shape the cannabis market. Whether you’re a fan of the artists or seeking high-quality cannabis products, these offerings provide a unique blend of celebrity culture and cannabis innovation.